(credit: m01229)
Activision Blizzard, the maker of World of Warcraft, announced late Monday that it would spend $5.9 billion to acquire the British gaming firm behind Candy Crush Saga.
King Digital Entertainment will now bolster Activision’s mobile offerings significantly, and will also provide King with a chance to develop new titles as interest in its flagship game has waned.
"The combined revenues and profits solidify our position as the largest, most profitable standalone company in interactive entertainment," Bobby Kotick, the CEO of Activision Blizzard, said in a statement. "With a combined global network of more than half a billion monthly active users, our potential to reach audiences around the world on the device of their choosing enables us to deliver great games to even bigger audiences than ever before."
Read 3 remaining paragraphs | Comments
No comments:
Post a Comment