An Internet service provider called Webpass sells consumers 500Mbps upload and download speeds for just $55 a month—and instead of selling it over fiber or cable, the company says it delivers the service with point-to-point wireless technology. The service is targeted at multi-unit residential buildings and businesses; the company also plans to install fiber-to-the-premises (FTTP) in some locations, but hasn't done so yet.
Webpass was started in 2003 in San Francisco, raising the speeds over the years as wireless technology has improved, but founder Charles Barr says it's pretty common for people to tell him that they've "never heard of Webpass." That's because the point-to-point service Webpass offers is only financially feasible in big cities, and even then not in single family homes.
"We're building-specific," Barr, who was a network administrator before founding Webpass, told Ars. "It does me no good to put a billboard up in the city and say, ‘hey, call Webpass,' and have half the city call and say, ‘I live in a single-family home, can you bring me service for $55?' The answer is no. But if you're in one of our residential buildings or one of our commercial buildings, you've heard of Webpass because we market very specifically to those buildings, or it's word of mouth."
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