LifeLock, the company that heavily advertises itself on TV and online as an identity theft protection service, came under the crosshairs of the Federal Trade Commission on Tuesday for allegedly failing customers—again.
The agency, in a federal suit filed in LifeLock's home state of Arizona, accuses the company of failing to notify its customers immediately after their identities were comprised and alleges the company did not implement the same type of identity protection safeguards used by banks. The FTC said LifeLock promised those services to its customers, but did no live up to it.
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