Looks simple enough to us...
At times, it feels like there's nothing that can be done about major game publishers linking additional content to ridiculous pre-order marketing campaign—the kind that lock that content to a specific retailer, a specific console, or a specific "collector's edition" packed with a plastic figurine (or, um, a mini-fridge). That's not always true, though, as Square Enix and Eidos Montreal proved today by canceling the near-universally derided "Augment Your Pre-order" program for Deus Ex: Mankind Divided.
First announced a month ago, the Augment Your Pre-Order program implemented a convoluted system where new tiers of rewards unlocked as more customers pre-ordered the game—though Square Enix never publicly announced what pre-order targets would unlock each tier. Once a tier was unlocked, all pre-orderers could choose a single reward from that tier—either an extra in-game mission or a digital soundtrack sampler in tier two, for instance.
Those who didn't want to pick and choose their bonuses could invest in the $140 Collector's Edition, which included all the "unlockable" digital bonuses as well as physical bonuses like a figurine and artbook. As a final touch, Square Enix also promised to release the game four days earlier than the planned Feb. 23, 2016 release date if it got enough pre-orders to unlock the mythical "tier five."
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