LAS VEGAS—As auto engineers are hard at work on the technology behind self-driving cars, their colleagues in the design studios are also tackling the problem. One thing is becoming increasingly clear—the idea of a pod where the seat swivels 180 degrees when the car is in autonomous mode just isn't realistic in the near- or even mid-term future. What's also becoming clear is that each car company has different ideas for autonomous vehicles—they're all going to be quite different, reflecting each marque's values and DNA. At CES last week we got a chance to talk to Holger Hampf, head of user experience at BMW, about his company's i Vision Future Interaction concept.
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