As it dawns on smartphone makers that—after years of healthy upgrades—consumers are perfectly happy with their existing phone, they've started to pile on the features instead. LG has its wacky upgradable G5, Samsung has its Gear VR headset, and Sony... well, it's got the Xperia Ear, a Bluetooth headset-cum-virtual assistant that it hopes will take away the need for everyone to keep pulling their smartphones out of their pockets.
You can take calls with Xperia Ear, send messages, get the latest traffic updates, and it'll even send you directions using GPS (via the phone it's paired with). None of that is particularly innovative as such, but the Ear's USP is the way its packaged up into a neat, and arguably more reliable package that your traditional virtual assistant along the lines of Siri or Google Now. For instance, when a call comes in and you pick up the Ear, it has a proximity sensor that automatically answers the call and flings it to your earlobe.
If you're stuck for the perfect cupcake recipe or want to know who invented the Burrito (sorry, I have the MWC hunger), the Ear can find that stuff out too via voice activated Internet searches. Again, this is functionality most people already have access to via their phone, but Sony hopes that by removing the need to pull out their phones altogether, and instead reach for the Ear, people will won't be quite as shut out from the outside world.
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