Source: YouTube, Amazon
A year after Amazon announced Dash, the small buttons intended to make reordering household supplies almost too easy, the company is expanding the program. Amazon announced a slew of new Dash Buttons today, adding brands such as Clorox, Doritos, Red Bull, Slim Jim, and Trojan to the list and tripling its offering of Dash Buttons to more than 100.
When Dash Buttons first came out (around April Fool's Day 2015, leading many to think the idea was a joke), the first ones let customers order mostly household supplies and some food items from brands including Cottonelle, Gillette, Hefty, Kraft, and Maxwell House. According to a statement from Amazon, customers have been asking for more. "We heard loud and clear from customers that they wanted more brands, more categories, and more products in the program," Daniel Rausch, director of Amazon Dash, wrote in the statement.
It seems those customers got their wish—now you can order condoms, chips, coffee, feminine napkins, skincare products, and much more with the additional Dash Buttons. In the past three months alone, Amazon's Dash Button sales have gone up 75 percent according to the retailer; there's no doubt that Amazon is hoping to see those sales spike even higher with these new options.
Read 2 remaining paragraphs | Comments
No comments:
Post a Comment