With so many important news stories fighting for our attention these days, it can be hard to get people to care about a simple gaming crowdfunding effort. But sometimes a crowdfunding publicity stunt breaks through the noise and turns into something you have to gawk at.
Richard Garriott selling vials of his blood for thousands of dollars is one of those stunts.
Yes, Lord British himself, the 55-year-old creator of the Ultima series and noted space tourist, is auctioning off samples of his actual blood to raise money for his new fantasy RPG, Shroud of the Avatar. The six reliquaries—which we'll note again are full of Richard Garriott's actual blood—are being marketed as limited-run art pieces, "made of bakelite, copper, nails, glass, and mirrored glass that can be hung on your wall."
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