Wednesday, December 7

Starbucks launching Pokémon Go promotion with gyms, special beverage

Since launching earlier this year, Pokémon Go has already gotten people into stores, restaurants, and cafés to capture pokémon and achieve other perks. After discovering hints that Pokémon Go may someday offer perks at specific, promoted locations, app data miners have long suspected that this was only the beginning.

One of many images that have been posted today that apparently confirm the Starbucks/<em>Pokémon Go</em> crossover.

One of many images that have been posted today that apparently confirm the Starbucks/Pokémon Go crossover.

Their suspicions were proven by a leak from Starbucks employees on Tuesday. The leak confirms that the coffee chain will launch a Pokémon Go promotion across the United States starting Thursday, December 8. The news, posted on Reddit and reported by TheNextWeb, came in the form of an internal document describing the promotion, including Starbucks' upcoming, limited-time Pokémon-themed beverage.

Most, but not all, Starbucks stores and cafés will become officially designated locations in Pokémon Go beginning this Thursday, either as the game's loot-loaded Pokéstops or its competitive gyms. According to the leaked internal documents, the update will also usher in new characters, though how many or which kinds are not specified. This may also mark the full launch of Go's "gen 2" patch, which could usher in as many as 100 new Pokémon characters, if rumors are to be believed.

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