Disney
You know the story: girl meets boy, girl gets imprisoned by boy, girl and boy slowly grow closer with the help of his enchanted atlas. Okay, so you know most of the story.
Beauty and the Beast is the latest of the live-action Disney re-imaginings that are so unnecessary to the company's bottom line they can't be viewed merely as cash grabs. They're more like test tracks for a nostalgia engine. And Beauty and the Beast is determined to put a new spin on that tale as old as time, whether it needs it or not.
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