Monday, November 11

Twitter wants your feedback on its proposed deepfakes policy

A Twitter logo displayed on a smartphone.

Enlarge / A Twitter logo displayed on a smartphone. (credit: Rafael Henrique | SOPA Images/LightRocket | Getty Images)

A lie has always been able to travel faster than the truth, and that goes double on Twitter, where a combination of bad human choices and bad-faith bots amplifies false messaging almost instantly around the world. So what should a social media platform do about it?

The question is not rhetorical. Twitter is trying to come up with a policy for handling "synthetic and manipulated media," the company said in a blog post today and it wants your input.

That's Twitter's term for what most of us would call fakes, deep- or otherwise. "We propose defining synthetic and manipulated media as any photo, audio, or video that has been significantly altered or fabricated in a way that intends to mislead people or changes its original meaning," Twitter trust and safety VP Del Harvey wrote.

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