Thursday, November 5

Withings to launch new premium yet affordable Activité smartwatch

(credit: Withings)

As the holidays draw closer, wearable companies are itching to release their newest products before the shopping season kicks off. The most recent release comes from Withings, the French company behind the minimalist Activité line of fitness trackers. The company announced at the Dublin WebSummit event that it would come out with a new Activité device, which still remains nameless, that combines the premium quality of the original $450 Activité with the affordability of the $150 Activité Pop.

According to Wareable, the new Activitè is made of steel and has "premium build quality." That could mean anything at this point; while we'd like to see another Swiss-made product from Withings like the original Activitè, that build quality was one of the reasons why the first device was so expensive. Judging by the photo of the new Activitè, it will feature an all-black design, possibly with leather and silicone band options. It also appears that the secondary dial on the watch face, which shows you how much of your activity goal you've completed for the day, has been enlarged and kept white for better visibility.

This will be the newest release from Withings since January's CES, where the company debuted the affordable Activitè Pop in a range of friendly, pastel colors. The original Activitè and the Pop are nearly identical in features: both track steps, calories, distance, sleep, and swimming; have silent and wake-up alarms; run on regular watch CR2025 batteries; and connect via Bluetooth to the Withings apps for Android and iOS. The only differences between them are in design: the Activitè features luxurious genuine leather bands and is made with Swiss-made stainless steel and sapphire glass, while the Pop has multicolored silicone bands and is made with stainless steel coated in PVD.

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